DYNAMIC EXPORT (JOURNAL OF THE AUSTRALIAN INSTITUTE OF EXPORT) INTERVIEWS ALEXANDRA CHU IN AN ARTICLE TITLED - CREATIVE SPACES: ANKEN GREEN AND ENCLAVE.
WHEN MELBOURNE ARCHITECT ALEXANDRA CHU STARTED HER OWN URBAN PLANNING COMPANY, ENCLAVE, IT WASN’T ENOUGH TO DELIVER LANDSCAPE ARCHITECTURE, NEW URBAN DESIGN AND ARCHITECTURAL PROJECTS BASED ON THE PRINCIPLES OF SUSTAINABLE DEVELOPMENT. SHE TOOK HER EXPERIENCE OF LAUNCHING A CREATIVE BUSINESS IN SHANGHAI TO HEART, AND DEVELOPED A REAL ESTATE PROJECT TO HELP OTHER SMALL BUSINESSES GET OFF THE GROUND.
ENCLAVE’S FERGUSON LANE PROJECT IS FEATURED AS A SHANGHAI DESTINATION IN AN ARTICLE TITLED – FERGUSON LANE: A TASTE OF EUROPEAN LIFE.
YOU CAN FEEL THE DISTINCTLY “EUROPEAN TASTE” AT THE GATE OF FERGUSON LANE. UPON ENTERING YOU SEE A FLOWER SHOP FIRST, A EUROPEAN WOMAN WATERS THE FLOWERS; ACROSS THE WAY IS LION-WHISPERING GALLERY WHERE YOU CAN SEE PAINTINGS IN THE WINDOW.”
South China Morning Post
Australia China Business Awards – Shining stars rewarded for excellence
Companies earn accolades for contribution they make to the mainland and Australian economies. Reports by Ajay Shamdasani
The winners of the 2007 AustCham Australia Business Awards were announced amid much fanfare at a gal event held at the Grand Hyatt Hong Kong last night. In its 15th year, the award programme invited companies to submit their nominations online for the first time. The process is one of self-nomination. Contenders don’t have to be members of the Australian Chamber of Commerce (Austcham), but their business must have a Sino-Australian link. A panel of five judges from the respective Australian Chambers of Commerce in Shanghai, Guangzhou, Hong Kong and Beijing was appointed by a board to officiate and present the awards. Judges then reviewed applications on the basis of the criteria of each category.
“Finalists must make a personal presentation to persuade us why they should win,” said Deborah Biber, chief executive of AustCham – Hong Kong and Macau. “It’s quite a sales pitch they must make.” Though not a judge herself, Ms Biber followed the process closely. The judging system has a quantitative side; the judges vote on the applications and the aggregation of point scores for contenders are tallied. “Our cut-off point is the top three – the finalists. When there is a tie, there will be four finalists in a category, but nevertheless, when determining the winners we never simply leave it to a majority vote – the final verdict is reached by consensus; all must agree,” Ms Biber said.
Peter Osborne, a judge and the senior trade commissioner and minister for the Australian Trade Commission in Beijing, said: “We seek [candidates with] a strong business which has had solid growth for the past 12 months and sound business development, coupled with an Australian [background] and proof that they are contributing to their communities in [Greater China] sustainably and responsibly.” Ms Biber said that evidence of promoting Australian goods and services and persistent entrepreneurship were also sought, and it was critical that the business was of good standing. “The program is fundamentally about business excellence and promoting their business in Greater China,” she said. “We encourage all to reapply because it is rare to win the first time, and it depends on who your competition is that year. “To win, candidates must understand their market and deliver a service that adds extra value that others do not,” said Steve Martin, another judge and chief executive of Shanghai Ying Jie International. “That way, you win on your own merits and don’t just fall into it by default . . . . the panel need not grant an award in any particular category if it believes contenders are unworthy.” Mr Martin said judging was made complicated by being partly objective, and partly subjective. “We use a benchmark and add up their scores, but it is part art, part science. The emphasis is on excellence; we want people who are shining stars, leaders in their fields in Greater China – that includes Hong Kong and Macau.” He said companies interested in competing in the awards should continually improve because one criteria was how far companies had progressed year on year.
AustCham is an important institution in the region given the growing Sino-Australian trade relations. It attracts not only businesses connected to Australia, but also serves as a prime networking group in the region. The awards bring status and recognition to the recipients boosting their credibility among their peers and customers. “It is a recognition for the contribution that the companies make to the [mainland] Chinese and Australian economies, as well as alerting themselves and Australian businesses in the region to who they are and of the quality of their work . . . with credit of course being given to the staff and teams for making their businesses what they are,” Mr Osborne said.
Ms Biber said the winners felt the awards signified recognition that they were headed in the right direction as businesses, and that they were important for staff morale because “they are the ones on the ground making things happen”. “There are not a lot of awards like this one around. We celebrate [outbound] export excellence in Australia, but we focus on people who came to Asia – a new region for many of them – and undertook the challenge of often monumental tasks, which ranged from issues of cultural awareness, business growth and sustainability. And for that they are to be lauded,” Mr Martin said.
ENCLAVE makes the finals in two categories for the prestigious Austcham Australia China Business Awards 2007. The categories are:
Austcham ANZ Business Excellence – Small Medium Enterprises
Austcham Business Entrepreneurial
Interviews by a panel of experts were held throughout October and were concluded with a Gala Ceremony at the Hong Kong Grand Hyatt on the 25 October 2007.
ENCLAVE’s Ferguson Lane features at number 14 in an article titled “20 essential Experiences for the Ultimate Shanghai Stay.”
“Wander around the recently opened Ferguson Lane, five hidden away French buildings inclusive of European Boutiques, a French Bistro, wine bar, art gallery, bookshop, flower shop and spa, 376 Wukang Road.”